Global Digestive Health Drinks and Food Market : Professional Market Research Report and Forecasts 2021-2027

 Infinium Global Research’s recent report on the “Global Digestive Health Drinks and Food Market (By Ingredients (Prebiotics, Probiotics, and Food Enzymes), By Product Type (Dairy Products, Bakery And Cereals, Non-Alcoholic Beverages and Other Products)): Global Industry Analysis, Trends, Size, Share and Forecasts up to 2026” provides a comprehensive outline of the factors responsible for the growth of the market. Digestive health drinks and food market was valued at USD 10.26 billion in 2020 and expected to reach USD 17.00 billion in 2027, with a CAGR of 7.82% during the forecast period.

"We are Now Including the Impact Analysis of the COVID-19 on this Premium Report and the Forecast Period of this Report shall be Revised to 2020-2026." 

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The digestive health drinks and food products help in improving gut health by promoting the growth of gastrointestinal microflora. These microflorae ease the digestion process together with being nutritive and helpful in treating a variety of digestive disorders. Dairy products, bakery, and cereals, non-alcoholic beverages are the different types of digestive health drinks and food. Consumers are becoming health conscious and, hence are opting for prebiotics, probiotics, and food enzymes for maintaining their digestive health. In addition, the preference of the consumers towards organic and clean label products has led them to move towards organic, natural ingredients-based digestive health drinks. These factors have aided in propelling the market growth of digestive health drinks and food.

The global digestive health drinks and food market is positively affected by the COVID 19 pandemic. Poorly nourished individuals are at a greater risk of coronavirus infections. Therefore, it becomes imperative to pay attention to diet and nutritional status during the ongoing COVID-19 pandemic. Global use of digestive health drinks and food increased during the Covid-19 pandemic. As a result, consumer demand in multiple pockets of digestive health drinks and food has actually increased as interest in overall health and wellness has grown. This increased engagement is also evident in the analysis of social media activity related to digestive health drinks and food products. For ingredient suppliers, manufacturers and retailers, it is prudent to begin preparing now for a long-term market where consumer demand for digestive health drinks and food continues to grow beyond its historical base.

The Probiotics Segment to Dominate the Digestive Health Drinks and Food Market

In terms of ingredients, the digestive health drinks and food market can be categorized into prebiotics, probiotics, and food enzymes. Among these, the probiotics segment accounted for the largest share of the digestive health drinks and food market in terms of revenue. The probiotics have been clinically proven to be efficient in promoting general health and disease treatment. Consumers around the globe are becoming more health-conscious and are willing to spend more on the food items and ingredients that promote health. In addition, the ban on the use of antibiotics has led to an increased usage of probiotics worldwide. Furthermore, companies are launching new probiotics in the market in order to tap the opportunities among health-conscious consumers.

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Asia-Pacific to Be the Dominant Region in Global Digestive Health Drinks and Food Market

Geographically, the global digestive health drinks and food market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. Asia-Pacific dominates the global digestive health drinks and food market as it holds the largest market share in 2020. There is an increase in the sales of digestive health drinks and food because of their affordability, the growing emphasis on preventive medicine, and purchasing power parity of consumers, especially in countries such as Singapore, Australia, and Japan. The main reason for the better sales of digestive health drinks and food in countries such as Japan, India, and China is the lack of regulations on health claims. North America is the second-largest market for the global digestive health drinks and food market. Consumers are significantly looking for products that boost the immune system and have a positive impact on digestive health, cholesterol management, and brain health.

Companies Operating in Digestive Health Drinks and Food Market are Adapting Product Launch and Acquisition Strategies

Key players in the digestive health drinks and food market are Co-operative Group Ltd., Danone S. A., Danisco A/S, Seven Seas Ireland Ltd., Yakult Honsha Co. Ltd., Nestlé S. A., Arla Foods Inc., General Mills Inc., and Clover Industries. Digestive health drinks and food manufacturers have increased brand awareness by introducing new products and expanding ranges by acquisition, rather than building brand loyalty. For instance, in November 2020, Kerry, the taste and nutrition company has agreed to acquire Bio-K Plus International, the Canadian company. This acquisition expands Kerry’s portfolio of probiotics and reflects the growing number of consumers.

Moreover, In February 2017, Danone, a dairy company has new expansion plans in the health-food-drinks (HFDs) segment with the launch of Protinex Grow. Protinex Grow is a health drink specially formulated for adolescents. The launch of Protinex Grow is a unique innovation in the family Health Food Drinks segment as per the company that addresses the specific protein requirements of children during the second growth spurt.

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Reasons to Buy this Report:

=> Comprehensive analysis of global as well as regional markets of the digestive health drinks and food.

=> Complete coverage of all the product type and applications segments to analyze the trends, developments, and forecast of market size up to 2027.

=> Comprehensive analysis of the companies operating in this market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and the latest developments of the company. 

 => Infinium Global Research- Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.