Global Digital Signage Industry 2017 Market Research Report, Popular Trends & Technological Advancements, Forecast & Opportunities

Infinium Global Research has added a new report on Global Digital Signage Market. The report covers the analysis of global as well as regional markets of Digital Signage. Moreover, the report gives insights into the factors that affect the global as well as regional performance of the market in the short run and in the long run. According to report the global digital signage market is expected to grow at a CAGR of 7.4% over the forecast period of 2017 - 2023. The digital signage market is expected to be worth USD 32.84 Billion by 2023. The base year considered for the study is 2016 and the forecast period is between 2017 and 2023

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Digital Signage Market: Insights 

The report identified that global digital signage is driven by factors such as high cost-effectiveness of digital signage and being environment-friendly, rising infrastructure in emerging countries, and, enhancing technological innovations in display technologies. While the restraining factors include increasing trend of online/broadcast advertisement, and lack of standards for interoperability between devices. Further, the report identifies the opportunities in the world market as increasing interactivity capabilities of the digital signage systems, and increasing demand for cloud-based software along with dynamic content creation.

Digital Signage Market: Drivers, Restraints and Opportunities

Digital signage market also known as dynamic signage is a specialized form of silver casting in which multimedia content or videos are displayed in public places for advertising or informational purposes. Digital signage uses technologies for displaying contents such as streaming media, digital images, information and videos. Digital signage is specifically used for out-of-home advertising where messages and videos are displayed with the objective of delivering target messages to specific consumers, at specific locations and time. Digital signage can be found in transportation systems, public places, and corporate buildings. The application of digital signage is largely found in the healthcare and veterinary, retail, banking, automotive and hospitality sectors among others. Digital signage can be used in various applications including sales kiosks, multi-screen ribbons, emergency messaging and interactive touch screens. Digital signage also finds applications in cloud-based apps and provides benefits ranging from reduction of on-premises infrastructure expenses to security of these cloud-based apps.

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Digital Signage Market: Segmentation 

The report on global digital signage market covers segments such as product and application. The global digital signage market can be segmented into commercial, infrastructural, institutional and industrial by application. Furthermore, the market can be bifurcated, by products into kiosks, menu boards, billboards, sign boards, and others.

Digital Signage Market: Regional Insights

The report provides regional analysis covering geographies such as North America, Europe, Asia-Pacific, and Rest of the World. In this section the key trends and market size for each geography is provided over the period of 2017 – 2023.

Digital Signage Market: Competitive Landscape 

The report provides profiles of the companies in the global digital signage market such as, Au Optronics Corporation, Planar Systems, Inc., ScalaInc., Samsung Electronics Co., Ltd., LG Display Co., Ltd., Sharp Corporation, Panasonic Corporation, Sony Corporation, NEC Display Solutions Ltd, and Omnivex Corporation.

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Reasons to Buy this Report:

• Comprehensive analysis of global as well as regional markets of the Digital Signage.
• Complete coverage of all the product type and applications segments to analyze the trends, developments, and forecast of market size up to 2023.
• Comprehensive analysis of the companies operating in this market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and the latest developments of the company.  
• Infinium Global Research- Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.